About the firm
Two partners, one rule: answer the same day.
Eleanor Ashcombe and Daniel Reed opened the firm in 1998 above a bakery on West 27th Street. The bakery is gone. The rule stayed.
The numbers behind the firm
1998
Founded in Manhattan
Two partners, one office on West 27th Street.
400+
Owner-run businesses
From two-chair dental practices to 40-person contractors.
4.9
Google rating
From 212 reviews across both offices.
1 day
Partner reply time
Every email and portal message, every business day.
How we work
Small enough to know your file. Big enough to cover April.
Twenty-two people across two offices, four of them partners. Every client has a named partner and a senior accountant, and the two of them read every return before it leaves.
We publish our fees because we'd want to see them ourselves.
✓
Licensed in New York and New Jersey
✓
AICPA and NYSSCPA members
✓
Peer reviewed every three years, clean each time
Our history
Since 1998
From a one-room practice on West 27th Street to two offices and four partners.
The team on your file
Your partner leads. These are the people who close your books, file your payroll and answer the portal.
Members and certified partners
AICPA
American Institute of CPAs
Member firm
NYSSCPA
New York State Society of CPAs
Member firm
NJCPA
New Jersey Society of CPAs
Member firm
QuickBooks ProAdvisor
Advanced certification
Certified
Xero partner
Certified advisors on staff
Certified
Watch
Your business tax account, in a minute
A short IRS walkthrough of the online account we set up for every business client, so you can see payments and notices yourself.
▶
Business tax account overview, from the IRS
1:16
Client stories
Three owners, three different problems. Each one now gets a plan in November instead of a bill in April.
Dental & medical
Walsh Family Dentistry
A two-chair practice buying out a retiring partner, with no view of cash until April.
“We used to find out what we owed in April. Now we see it every month.”
Dr. Megan Walsh, owner
$38k
tax saved in year one
10th
books closed every month
Construction
Hayes Building Co.
A 40-person contractor bidding on jobs without knowing which ones made money.
“Our bonding line went up because the WIP report finally made sense.”
Marcus Hayes, president
+40%
bonding capacity
12
jobs costed monthly
Nonprofits
Riverside Pantry
A growing food pantry facing its first single audit and a board asking for monthly numbers.
“Our first audit was calm. The board gets the same report every month.”
Laura Bennett, executive director
3
clean audits in a row
6 wks
990 filed early
Results are specific to each client. Your figures will depend on your business.
Bring last year's return. We'll take it from there.
A free hour with a partner. You leave with a written scope and a fixed fee.
CPAs for owner-run businesses and the families behind them.
118 West 27th Street, New York
21 Church Street, Montclair